How to Use Business Branding Portraits to Stand Out in your Field
April 22, 2018
Interested in taking your career and professional image to a whole new level? Business Branding Portraits are for entrepreneurs and small business owners who are ready to take a major step forward in their business marketing.
What is a business branding portrait?
Business Branding or also known as Personal Branding Portraits are a variety of professional images shot by a photographer. They showcase the individual and their brand. These images aren’t your typical headshot portrait. They’re not only a close-up of ones face. There’s no posing, expression, image cropping or wardrobe style restrictions. Business branding portraits are focused on showcasing the individual’s personality and business brand.
the benefits of a business branding portrait
Business Branding Portraits go beyond capturing just the individual and who they are. They visually showcase and communicate their business’s brand. They are a powerful tool that assists in establishing oneself as an expert in their industry. Combining professional content with professional photographs will assist with clients taking the professional and they’re brand seriously.
Buffalo Headshot Photography
how to use a business branding portrait
Business branding portraits are used for a variety of different online platforms and printed marketing materials. The most common uses for business branding images are:
- Social media profile, cover and/or banner.
- Website landing page or website bio page.
- Marketing and print materials such as a newsletter, business card, promotional flyer, stationary & advertisements.
- Email profile picture and signature.
the business branding portrait process
The first step of ADORE’s Business Branding process is to schedule a pre-consultation. At this meeting, we’ll discuss details on how you would like to be photographed, wardrobe/background options and how these images will be utilized. You will also receive a workbook to help identify your brand style. At the end of the meeting, we will schedule the photo session.
what to expect at a business branding session
Business branding portraits are photographed in-studio or/and on-location. Packages are customized to client’s needs. The session is approximately 2-4 hours long and the client will be photographed in multiple outfits in front of different background sets or at different locations. I will fully guide and direct the you into poses that will make you look your very best.
Business branding image turnaround time?
Portraits will be ready to view 1-2 weeks after the photo session. Image viewing options are through an online gallery or an in-person reveal. All images included in the viewing are fully retouched and ready for the final selection. Digital files of the selections are available immediately for use.
