Business Branding Portraits for Buffalo Professionals
by dana marie photography

How to Use Business Branding Portraits to Stand Out in your Field

Interested in taking your career and professional image to a whole new level? Business Branding Portraits are for entrepreneurs and small business owners who are ready to take a major step forward in their business marketing.

what is a business branding portrait?

Business branding portraits are a variety of professional images shot by a photographer.  They showcase the individual and their brand. These images aren’t your typical headshot portrait. They’re not only a close-up of ones face. There’s no posing, expression, image cropping or wardrobe style restrictions. Business branding portraits are focused on showcasing the individual’s personality and business brand.

the benefits of a business branding portrait

Business Branding Portraits go beyond capturing just the individual and who they are. They visually showcase and communicate their business’s brand. They are a powerful tool that assists in establishing oneself as an expert in their industry. Combining professional content with professional photographs will assist with clients taking the professional and their brand seriously.

Business Branding Portrait of Owner at Share Kitchen and Bar Room by Adore Studio

how to use a business branding portrait

Business branding portraits are used for a variety of different online platforms and marketing materials. The most common uses for business branding images are:

  • Social media profile, cover and/or banner.
  • Website landing page or website bio page.
  • Marketing and print materials such as a newsletter, business card, promotional flyer, stationary & advertisements.
  • Email profile picture and signature.

 the business branding portrait process

The first step of the business branding process is to schedule a pre-consultation. At this meeting, we’ll discuss details on how the individual would like to be photographed, wardrobe/background options and how these images will be utilized. At the end of the meeting, we will schedule the photo session.

what to expect at a business branding session

Business branding portraits are photographed in-studio or on-location. Packages are customized to client’s needs. The session is approximately 2-hours long and the client will be photographed in 2 separate outfits in front of two different background sets.  The photographer will fully guide and direct the professional into poses that will make them look they’re very best.

Business Branding Portrait Session : Behind the Scenes


business branding image turnaround time?

Portraits will be ready to view 1-2 weeks after the photo session. Image viewing options are through an online gallery or an in-person reveal.  All images included in the viewing are fully retouched and ready for the final selection. Digital files of the selections are available immediately for use.



Leave a Reply

Your email address will not be published. Required fields are marked *

Follow along